Coronation Street and Emmerdale Times: ITV1's 8pm 'Power Hour', the 7am ITVX Drop and What Happens When Football Moves Them
| Day | Emmerdale | Coronation Street |
|---|---|---|
| Mon 26 Oct | 8pm, ITV1 | 8.30pm, ITV1 |
| Tue 27 Oct | 8pm, ITV1 | 8.30pm, ITV1 |
| Wed 28 Oct | Not on | Not on |
| Thu 29 Oct | 8pm, ITV1 | 8.30pm, ITV1 |
| Fri 30 Oct | 8pm, ITV1 | 8.30pm, ITV1 |
A four-episode week: on Wednesday 28 October ITV's guide lists Carabao Cup Live on ITV1 in the evening, and neither soap appears. Live Football on TV has Liverpool v Chelsea on ITV1 with an 8pm kick-off. Our football nights list has the other fixtures that clear the hour; the next ITV1 weeknight match on it is England v Croatia on Thursday 12 November. ITV's guide does not list the 7am ITVX drop, so we have not re-checked it for this week.
Bottom line: Emmerdale is on at 8pm and Coronation Street at 8.30pm on ITV1, Monday to Friday. Both episodes are on ITVX from 7am the same morning.
What time is Coronation Street on?
8.30pm to 9pm on ITV1, straight after Emmerdale. On a normal weeknight ITV's guide shows the pair back to back, so the hour from 8pm to 9pm is soap all the way.
ITV1's 7.30pm lead-in varies from night to night, and so does the drama or documentary that follows Corrie at 9pm. The soap hour itself is the fixed point.
What is ITV's soap 'power hour'?
It's the name ITV gave to the pattern it introduced in January 2026. In a press release on 5 February 2025, ITV said both soaps would move to 30-minute episodes, Monday to Friday, with Emmerdale at 8pm and Coronation Street at 8.30pm.
The same release set out the streaming side. In ITV's words, "Episodes will continue to drop at 7am on ITVX, before transmission that evening."
Coronation Street is the elder of the pair, on air since December 1960; Emmerdale followed in October 1972. That adds up to ten half-hours a week between the two, all in one block. It's a neat block to plan around, and it also means a single live match can take out both soaps at once.
What time do Corrie and Emmerdale come out on ITVX?
7am, on the day of broadcast. Both episodes are available from then, so the evening's soap hour can be watched on the commute.
ITVX's free tier carries ads; the paid Premium tier removes them. Neither changes the 7am release time.
There's another option people don't always know about. Both official YouTube channels have posted full episodes on broadcast days in September 2026; check your region before relying on it.
Why is Coronation Street not on?
Football, usually. When ITV1 shows a live match in the evening, the soap hour is what gives way, and there's no other ITV1 slot for it that night.
No episode is dropped. The episode numbers carry straight on to the next broadcast night, so the story takes a night off and resumes at 8pm the following evening.
ITV's guide shows these gaps days in advance, and so do the listings sites. The dated box above records any gap in the week it covers, along with the evening the soaps return.
Streaming follows the broadcast rather than replacing it: with no episode on TV, there's no 7am release for ITVX either, so a football night is a full day off for both soaps.
Are Corrie and Emmerdale on STV in Scotland?
Yes. STV carries ITV's schedule in most of Scotland, and Emmerdale's official YouTube channel describes the show as ITV and STV's. Scottish viewers should still check STV's own guide on football nights.
Listings sites such as TV Guide UK mark subtitles and audio description on the ITV1 showings. On ITVX, the 7am release is the same episode that airs at night, so there's no reason to watch twice.
Does ITVX still get an episode when the soaps are off?
No. If there's no broadcast episode that night, there's nothing to drop on ITVX at 7am either, and the next pair arrives at 7am on the following broadcast day.
Where do I find Corrie and Emmerdale spoilers?
We summarise each week, night by night, in our weekly soap line-ups, drawing on Radio Times for Coronation Street and Digital Spy for Emmerdale. The order of all four soaps on a given evening is in our nightly soap rundowns.
Questions readers ask
Is Emmerdale on before Coronation Street?
Yes. Emmerdale is at 8pm and Corrie at 8.30pm.
Are there hour-long episodes?
Not in the regular schedule since January 2026; both are 30 minutes a night.
Does ITV1 football move EastEnders or Hollyoaks?
No, they're on BBC One and E4. See our EastEnders guide and Hollyoaks guide, or every explainer under Soap Guide. Quiz fans: ITV1's 5pm show is covered by our sister site's Chase guide.
Sources
- ITV Press Centre: new soaps schedule for 2026 (5 February 2025)
- ITVX TV guide, ITV1 (read for each day from 12 to 16 October 2026)
- TVmaze: Coronation Street episode list and Emmerdale episode list (episode numbers and 7am ITVX releases)
- TV Guide UK: Coronation Street and Emmerdale listings
- Live Football on TV: ITV fixtures
- What Time Is Coronation Street On? ITV1 Weeknights, the 7am ITVX Drop and Nights It Skips
- Which Soaps Are On Which Nights? EastEnders 7.30pm, Emmerdale 8pm, Corrie 8.30pm
- What Time Is Emmerdale On? ITV1 Times, the 7am ITVX Drop and Catch-Up
- Are the Soaps On at the Weekend? Saturday, Sunday and the Catch-Up Window